UDM News


Dr. Seed sponsors shampoo for the tvN drama "Youth Record."

On the 20th, Dr. Seed, a total hair care brand, announced that it had sponsored shampoo for the tvN drama "Youth Record," which achieved the top spot in its time slot, including cable and general channels, with an average viewership rating of 9.6% and a peak of 11.4% in the Greater Seoul area.

The tvN drama "Youth Record," airing on Mondays and Tuesdays, depicts the sincere growth of youths who strive to achieve their dreams and love without succumbing to the realities they face. Actors Park Bo-gum and Park So-dam deliver outstanding performances in the series. Notably, it is also being showcased on Netflix, reaching over 190 countries worldwide, showcasing the prowess of K-dramas on a global scale.

Dr. Seed has announced that they have sponsored their best-selling shampoo to the premium hair and makeup shop owned by An Jeong-ha (played by Park So-dam) in the drama.

The Dr. Seed Super Seed Balm Revitalize Shampoo, which caught attention with its simple design in shades of navy, is described by the company as a healthy hair care shampoo containing 97.9% naturally derived ingredients. It is free from 20 harmful substances such as sulfates, parabens, and artificial colorants, and includes natural surfactants and plant-derived moisturizing ingredients.

A Dr. Seed representative expressed their pleasure at the opportunity to introduce Dr. Seed to a wider audience through their sponsorship of tvN's "Youth Record." They stated, "We are glad to have this chance to introduce Dr. Seed to more consumers through our sponsorship of 'Youth Record' on tvN." Additionally, they mentioned their commitment to continuously developing high-quality products that meet the needs of consumers, as demonstrated by their recent release of the Solution Booster, which enhances the functionality when used alongside existing shampoos.

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