PROJECT
Operate digital marketing and performance advertising to revitalize online sales and increase sales gross
INSIGHT
Executed specialized advertising campaigns for kids' brands to enhance brand recognition
Managed de-targeting campaigns and retargeting media for exposure on the company's own store and new member sign-ups
Executed Naver Shopping Live for additional sales increase
Implemented target specialized viral marketing in SNS channels for boosting new brand products
RESULT
Website bounce rate decreases through target refinement
Monthly average increase in new member registrations for company mall by 5 times
Conversion sales increased 1.5 times compared to before
English 
Korean